Here we go again. Another public opinion pool where Big Pharma shows up
among the least likable industries or lands near the bottom when it comes to
corporate industry reputation. This time it's the monthly Kaiser Family
Foundation health tracking poll for August. While the core of the study focused
on consumers' opinions about drug prices, several questions also tallied public
sentiment regarding pharma. And it ain't good.
Opinion Of Pharmaceutical
Companies
Majorities of the public feel favorably towards a number of companies and
groups in American society, such as doctors (78 percent), food manufacturers
(58 percent), banks (58 percent), and airlines (55 percent), but pharmaceutical
companies rank lower. About 4 in 10 (42 percent) of the public views
pharmaceutical companies favorably, similar to the shares who have positive
views of oil companies (40 percent) and health insurance companies (44
percent). The share with favorable views of pharmaceutical companies is similar
across Democrats (38 percent), Republicans (41 percent) and independents (42
percent).
While Americans hold some other industries and groups in higher regard
than pharmaceutical companies, most of the public (57 percent) says drug
companies are making about the same contribution to society as most other
companies.