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Πέμπτη 8 Δεκεμβρίου 2011

Productivity of Pharma R&D down 70%


The value generated by a dollar invested in pharmaceutical R&D has fallen by more than 70% in recent years, and the industry is in worse shape than many realise.
They are some of the key points to come out of a new study from the consulting firm Oliver Wyman, which looked at the 450 new molecular entities approved by the US Food and Drug Administration between 1996 and 2010. The report claims that this period covers an 'era of abundance' from 1996 to 2004 and an 'era of scarcity' from 2005 to 2010, divided by the September 2004 withdrawal of Merck & Co's Vioxx (rofecoxib).

Roche and Pfizer launch pharma's first official Google+ pages


Pharmaceutical companies have started joining Google’s new social network with Roche and Pfizer the first to set up official Google+ presences.
Roche has two pages, a corporate and an HR one, while Pfizer’s Turkish subsidiary has set up a company page.